ACUMA Inside Track webinar, sponsored by Xactus: Trigger Lead Talk: How Credit Unions Are Turning HR

H.R. 2808 has changed the landscape for trigger leads, especially for credit unions. While the use of prospect triggers now is prohibited, credit unions have been given a green light to monitor their entire membership for new mortgage inquiries. Now’s the perfect time to address new marketing strategies to take advantage of decreased noise in the marketplace and ensure optimum engagement with your membership.